Advertise your tourism business through Huon Valley Escapes

Although we are principally a membership organisation focusing on Hobart and south, we do accept paid advertising and partnerships from non members and out of area.
For advertising placement options and standard pricing, see the list at right. Although you can buy just one promotion, most of our arrangements and pricing is customised. The more you buy, the cheaper it gets.
All pricing below is per year plus GST.

Arrangements can be cash, contra or a mix of both, priced at full retail rack rate.
Simple advertisers do not get included in our itinerary suggestions or any other form of member promotion.

Display Advertisements

Advertisements can be any size or shape. They can be image, text, audio or video and include an outbound link to your website or booking system if desired.

Advertisements are charged at 1 cents per pixel per year on front page or 0.5 cent per pixel on other pages:
  • Large Banner Advertisement, image: 750x170 = 127,500 pixels x 0.005 = $637 +GST. Positioned before the “Make the most of…” section of any secondary page you request.
  • Small Block Advertisement, image: 225x170 = 38,250 pixels x 0.005 = $191 +GST. Positioned somewhere within in the “Make the most of…” section of any secondary page you request.
  • Video: is charged at 0.5 cents per pixel plus $5 per second.
    eg 30 seconds = $150, size 300 x 175 = 52,500 pixels x 0.005 = $262
    total $412 + GST. (front page is double)
  • Audio is $5 per second, eg 30 second audio advertisement, no contact info: 30 sec = $150 + GST
The above rates are available on Region or Experience pages. Home page is double price. We can produce the ads for you at $55/hr or you can supply them.
  • Your own website(s) indexed by our search engine, $500 + GST first, $100 + GST subsequent
  • You can even have your entire website appear within your HVE feature page. $1000 + GST. Click here for Hastings Experience example.

Social Media Posts

All our social media likes, friends and subscribers are genuine, not purchased. They have been sourced from entries to our free draw, past guests, social networking etc, so all have expressed specific interest in tourism in Tasmania.

Long life post on the HVE Blog, with cross post to:
  • HVE Facebook page
    ( 540+ likes with about 20+% "seen" average), $100 + GST
  • HBR Facebook page
    ( 5700+ likes with about 9% "seen" average), $150 + GST
  • Post on both HVE and HBR Facebook pages
    ( total 6240 likes with about 13% seen average), $200 + GST
Article in HVE Newsletter, 12,000 subscribers $200 + GST

Occasional E Newsletter

Our occasional (about 3-4 per year) E-Newsletter has 12,000 subscribers.
  • Image and 200 words, $150 + GST
Click here to see a previous edition.

Other Promotion Methods

  • Your own website(s) indexed by our search engine,
    $500 first, $100 subsequent + GST
  • Your collateral or banners at consumer and trade shows, $ cost share
  • We can often provide a prize for your customers, in exchange for advertising in your business/publication.

HVE Advertising opportunities overview

  • As at July 2014 www.huonvalleyescapes.net receives over 3800 unique visitors per month and growing. (our old site continues with about 300/month and reducing). Nearly four thousand web visitors a month might not sound a lot, until you most importantly understand that these are well engaged readers. Ignoring the single page bounces, 47% spend in excess of 3 minutes on the site and 50% view 3 or more pages. (Including bounces 20% and 21%) They are using HVE as a serious research tool. It is engagement quality, not quantity.
  • Similarly our HVE Facebook page has 540 likes with 20% engaged “talking about”. For the 10 most recent Facebook posts to 15/8/2014, totaled 1345 reached.
  • We cross promote HVE using the high volume of traffic to Huon Bush Retreats, over 800 unique website visitors per month average during the past year and 5700 Facebook likes. For the 10 most recent Facebook posts to 14/8/2014, totaled 2023 reached.
  • We will use a variety of paid and free methods to drive traffic to the HVE website.
  • E-Newsletter has 12,000 subscribers. Click here to see a previous edition.
  • HVE 1/3 A4 flyers distributed to visitor centres, consumers and agents. These provide destinational inspiration and direct consumers to our booking office. We can also distribute your own leaflets.
  • Small run A3 broadsheets for controlled distribution to engaged prospects, eg handed to prospects during conversations at consumer shows.
  • Consumer shows (about 3000 face to face conversations with consumers 2010 - 11)
  • Travel agents through trade shows, seminars, direct relationships, Tourism Tasmania introductions, familiarisation visits.
  • (about 180 face to face conversations were held with agents during 2010 - 11)
  • Journalists, TV, news, magazine, bloggers. Click here to hear our winter 2013 Radio Advertisement.
  • Travel and general magazines.
  • Social Media. Cross marketing from Huon Bush Retreats, over 5700 Facebook likes.
  • Click here to see the HBR Facebook page
    http://www.facebook.com/HuonBushRetreats
  • The TV and radio campaign during winter 2013 brought good immediate business and increased general ongoing awareness in Tasmania, for the featured products. It is hoped, depending on member interest to do future TV and radio.
  • Use this link to listen to a previous radio advertisement
  • http://huonvalleyescapes.weebly.com/supplier-information.html